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Chinese Heavyweight foraying into Indian HCV market SinoTruk entry into Indian Commercial Vehicle Market

Jeet Kasar Country Manager SinoTruk India

 

In an exclusive interview with Autobei Consulting Group, Mr. Jeet Kasar, Jeet Kasar Country Manager SinoTruk IndiaCountry Manager of SinoTruk India spoke on the Company entry Strategy, Product planning, Segments, and Indian CV market.                                                                                 

ACG: Please tell us about SINOTRUK and CNHTC?

Jeet Kasar: Sinotruk is a part of CNHTC (China National Heavy Duty Truck ) Group, Chinas 3rd largest Heavy truck manufacturer. CNHTC is considered as the cradle of Heavy duty trucks. With more than 48,000 workforce Sinotruk operates in Jinan province. Sinotruk product range covering from Heavy duty truck, Light Duty Trucks, Buses, Special purpose trucks and military trucks. Sinotruk is also the leader in businesses like auto financing, Construction Machinery, and real estate. The state of the art National Heavy Duty Automotive Engineering Technology Research Centre and Heavy-Duty Truck Quality Supervision and Inspection Center of Sinotruk makes the products of Sinotruk world class. Sinotruk is present in more than 100 countries across the globe with 9 overseas vehicle assembly plants. Sinotruk is a leading automotive component supplier to major luxury truck brands.

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 UK Automobile Market in 2015

  • Best ever performance in new car market in 2015 after fourth consecutive year of growth, touched 2.6 million units
  • Ford is the market leader in car segment, market is dominated by German OEMs
  • Commercial vehicle segment registrations reach all-time high in 2015, with 423,894 units – up 16.7% on 2014, Truck segment contributed by 25.5% with 52,064 units
  • Ford is market leader in LCV segment and DAF, Mercedes and Scania are top players in heavy segment.
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Around 70 million cars and Commercial vehicles are produced in 2014 worldwide. Majority of vehicles are running on Diesel fuel. To protect environment, Electric and Hybrid vehicle might play major role to reduce pollution and keep clean environment. Some major markets like USA, China, India and Europe start to make blue print to promote Electric and Hybrid vehicles. Despite awareness of these vehicles, electric and hybrid cars has not yet noted market share in any of the major auto markets — USA, India,  Europe and China — which are largest auto markets.

Some challenges need to focus to make it attractive for mass market like high costs (But try to make it with low TCO for long term), limited driving distance, Charging times, charging infrastructure, and battery maintenance issues are major issued faced by Industry and target segment. Most  of them are already started to improve by stake holders.

– ACG is expecting that with time, battery maintenance cost will come down around 15-20%, Tesla is already working to reduce its cost.

– After entering of Apple into Electric car, some innovation are expected to make it mass market products even in emerging countries.

– For limited driving range would also increase from 150KM to more than 200KM, Govt are also started to give subsidiary to make charging points infrastructure for Electric vehicles. Promoting alternatives fuel vehicles.

– Hybrid vehicle are compatible alternative of Electric vehicle for atleast next 20 years.

Norway is a small players in World Auto market but it registered more than 18,000 units of Electric and more than 10,000 units of hybrid in 2014. UK, France, Netherlands and Germany are top players in hybrid vehicles segment.

Electric and Hybrid Vehicle analysis reportIn our latest report we have covered country wise price and market forecast also.

Electric vehicles Country wise market analysis:

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Indian Automobile Industry outpaces its peers among BRICs countries BRICs Automobile Industry Analysis and its future trend

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Quite a long time ago a large portion of the automobile organizations' board rooms used to end up discussing just about the BRICs markets. The Indian Automobile Industry has outpaced its companions among BRICs nations in Q2 2015 and is relied upon to keep on doing as such in 2016 as well. Numerous key branches of the Global Automotive Industry were taking a shot at how to enter and make successful systems to fight out in the BRICs market.

Brazil China India and Russia Automobile Industry

China and India are two of the greatest and ruling markets. Its impact on the Global Automobile Industry is colossal. Albeit, as of late Chinese economy and Automobile Industry has wound up giving some negative sentiments to the market. Then again the Indian economy and its Industry demonstrated some positive sentiments and standpoint.  Today the People's Bank of China pronounced to decrease its loan costs by 25 premise focuses furthermore guaranteed a half-rate cut in the reserve requirement ratio (RRR) to bolster its economy pointers and to at last pick up market sentiments.  As of late, China, Russia and Brazil have all enlisted negative development in the Car, Heavy Commercial vehicle, Light Commercial Vehicle/Busses and Coaches segment. In Commercial Vehicle Production Russia is definitely influenced by a 44% drop , though Brazil and China drooped 28% and 14% individually.

BRICs commercial vehicle production forecastThen again, India wound up enlisting an imperative development of 5%. We have seen a comparable pattern as to the Car, Bus, Heavy Duty Truck and Bus segments. Alongside the ebb and flow pattern, we have additionally broken down the market viewpoint of every nation and have investigated every possibility in covering the accompanying focuses in our most recent analysis.  The expected recuperation in long/Medium and Short term.  Is China confronting a market amendment or will it breakdown? How will the Russian market develop and overcome current political turbulence? Key issues in Brazilian markets and the late endeavors at reestablishing itself. Innovation, Exchange rates, Dynamic Buyer Behavior, After Sales Issues, Pricing, Per Capita Income, Employment, New Product Launches, Product Life Cycle, Product Age, Re Sales Value, GDP, Disposable Income, Duty, and Product Position are a good bunch of parameters which assume a huge part in providing guidance to the BRICs automobile Industry.

Car Production:

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