BharatBenz Strategy analysis report to become major player in India Model wise Price Strategy, State and Model wise Sales, Branding Strategy, Dealer Network analysis,Product launch Strategy,MANpower and Media Strategy
It was assumed that Daimler only wanted to target the niche segment when they introduced ther premium model, Actros into the Indian Truck market. Another major player in this department was Scania, a global player created by MAN for the… Continue Reading