Indian Automotive Market Pulse Tracker: Daily RTO-Level Vehicle Data at Your Fingertips
Most automotive teams still review the market monthly. By the time the numbers land on your desk, they’re already three or four weeks old.
The Indian Automotive Market Pulse Tracker from ACG changes that. It’s an RTO-wise, city, and state-level view of India’s automotive market, updated daily. So instead of waiting for next month’s review meeting, you can see what happened yesterday — and get a real read on what tomorrow’s sales might look like.
What Is the Indian Automotive Market Pulse Tracker?
It’s a daily data tool built specifically for India’s automotive industry. Rather than a single pan-India number, it breaks the market down to the RTO level—the granularity that shows you where demand is moving.
That means you can spot which city or state is pulling ahead. You can see which vehicle Market pockets are creating demand before your competitors notice. With every data refresh, you will always have updated market intelligence. You can also track how many vehicles are sold due to festivals or the traction of the new model
Why Daily Beats Monthly
A monthly review tells you what already happened. A daily tracker tells you what’s happening right now.
With this level of visibility, you can ask sharper questions:
- Which segment moved up or down this week, not last quarter?
- How did the construction or agricultural equipment industry perform yesterday?
- Is a particular RTO showing early signs of a demand shift?
Multiple layers of daily analytics sit behind these questions, so your team spends less time waiting for reports and more time acting on them.
What You Can Track
The tracker covers every major vehicle segment in India, including:
- Two-wheelers
- Three-wheelers
- Passenger cars
- Trucks and buses
- Construction equipment
- Agricultural vehicles
It also breaks down sales by powertrain — electric, petrol, diesel, hybrid, and CNG — so you can track the EV transition alongside traditional fuel types, segment by segment.
Coverage: 40+ Brands, Every Segment and Sub-Segment
The tracker covers 40+ brands across every segment and sub-segment of the Indian automotive industry. Whether you need a national view or a single RTO’s worth of detail, the depth is there.
Who Benefits Most From This Data
This kind of granular, daily insight is valuable well beyond a single department. It supports:
- Production planning — align build schedules with real, current demand
- Competitor benchmarking — see how rivals are actually performing, region by region
- Sales planning — set realistic, data-backed targets
- Dealer appointment decisions — identify the right locations before a competitor does
- Marketing and advertising budgets — put spend where the demand signals point
OEMs, auto component manufacturers, financial institutions, marketing agencies, research firms, insurance companies, and accessories businesses all use this data to make faster, better-informed decisions.
Forecasting, Not Just Reporting
Beyond daily tracking, the tool includes a month-wise market forecast. That gives your team a forward view, not just a rear-view mirror — useful when you’re planning production, budgets, or a market entry timeline.
How the Data Is Delivered
You can access the tracker in two formats:
- Excel, for teams who want to work the numbers directly
- A BI dashboard, for teams who want a visual, always-on view
Choose whichever fits how your team actually works — or use both.
Beyond Daily Tracking: Quarterly Qualitative Reports
Numbers tell part of the story. That’s why, alongside the daily tracker, ACG also delivers a qualitative quarterly report that steps back and scans the Indian automotive market at a macro level — the trends, shifts, and context that daily data alone won’t capture.
Together, the daily tracker and the quarterly report give you both the close-up and the wide-angle view of India’s automotive market.
Get Started
Discuss about the “Indian Automotive Market Pulse Tracker” and see what a daily view of the market actually looks like.
