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The total sales of trucks for the month of July 2013 stood at 47,161 units. This registered a 15% decrease as in comparison with the July 2012 where 55,611 trucks were sold. The M&HCV sales were down by 23% in July 2013 at 14,572 units as against 18,833 units in July 2012. The sales for LCV segment stood at 32,589 in July 2013 which fall by 11% as in comparison with July 2012 where 36,778 units were sold.

The contribution of M&HCV segment has grown to 69% for July 2013 truck sales as opposed to 66% in July 2012. The M&HCV share for July 2013 was 31% which has come down from 34% during the July 2012.

M&HCV Truck Segment

  • The Indian truck market leaders Tata Motors had their sales in M&HCV segment got reduced their July 2013 sales by 24% as against July 2012.
  • Second placed Ashok Leyland sales are down by 21%, while Eicher saw a decline by 15%.
  • AMW’s performance is a worry in this segment as they sold a mere 325 units at 41% reduction for July 2013 as against July 2012.
  • Mahindra Trucks and Bus Ltd. managed to sell 165 units in July 2013 as against 256 units in July 2012 which is a 20% decline.
  • SML Isuzu sales declined heavily at 55% in July 2013 at 115 units in comparison with July 2012 where sales units stood at 256. Volvo had sold 84 trucks in July 2013.

Tata’s market share in M&HCV segment stay flat at 58% for July 2013 when compared with July 2012. Both Ashok Leyland and Eicher gained 1 point each in July 2013 and now poses 25 and 13 percentage respectively.

LCV Truck Segment 

  • The Tata Motors LCV sales are down by 15% at 17,646 units in July 2013 as against 20,728 units in July 2012.
  • M&M sales decline by 6% for July 2013 at 11,055 units as against 11,721 units July 2012.
  • Eicher registered positive growth of 5% at 409 units in July 2013 against July 2012 at 391 units.

Market leaders Tata Motors market share in LCV segment stood at 54% in July 2013 which has come down from 56% during July 2012. M&M has gained a few points from their share during July of 2012 and stay with 34% in July 2013.

Source : ACG, SIAM

Autobei Consulting Group

‘Autobei Consulting Group (ACG) ’ is a management consulting group which has leveraged on its expertise and proprietary databases to provide "Customized Solutions" in areas such ‘Sales Analysis’, ‘Business Planning’, ‘Market assessment’ and ‘Project Feasibility’ on Global Automotive Industry. Autobei Consulting Group (ACG) make use of the expertise and vast experience to deliver Cutting Edge Research Solutions.


  1. Dear Mr. Arun, Thanks a lot for the comprehensive details. I would kindly request you to add the Bharat Benz market share & sales volume in the analysis.

    Best Regards,

  2. Hi Arun,
    The report is a good insight of industry’s current growth scenario. But I have query to get it more clear. Would you please tell me categorized load capacity for LCV and M&HCV of your report?

    Thanks & Regards,
    Sumit Aggarwal

  3. Very Good Input ,our Automotive sites mainly captures Passenger Vehicle more than Commercial vehicles . Finally you are ice breaker .
    Can we have a comparison in one sheet for less than 3.5 tons for both Passenger Car & LCV .

    Vikash Ratan

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