In CY 2018, the passenger vehicle registered minor growth compared to CY 2017. New players like KIA and MG Motor are launching the new product range in 2019. The budget will have a positive impact on PV sales in selected segments.
Tata Motor is giving excellent performance in the SUV segment, Company increased its market share almost double. The company-new launches are playing a key role to increase its market share.
Key highlights of the report:
- Small car, Sedan, Hatchback, SUV, MUV, Premium, Sport, and Luxury
- Low cost, Budget, and High-end vehicle
- Macroeconomy impact
- Middle-class buying power
- New Regulation
- OEMs Sales and Product Strategy
- Availability of finance
- New launches impact
- Car buying process
- Customer mapping
- Customer segment analysis
- Advertising and Brand Strategy Analysis
- Product life cycle
- Electric car forecast
- Case study: Skoda, Toyota, Volkswagen, and Tata