Mankind always has a tendency to look for the best products available in the market at the least possible price rates. The company to gain consumer trust will have merged the two factors in the most appropriate manner and set a price for the product.

Product development, Promotion, Branding, and After Sales are important parameters for any business. Firms successful at creating “Value for money”  with the other marketing/ branding activities must still capture some of this value in the prices they earn. For any Automotive product, it is a smart decision if they focus to sell value and not price.  Historically, price plays a key role affecting buyer decision. In our latest study on pricing, however, other nonprice elements also gained attention. Still Every part of the world, Even so, price remains one of the key parameters that determine a firm’s Sales Volume, market share, Revenue, and profitability.

The most complex and highly intense procedure is the pricing of any product. The pricing of the product is the result of a number of calculations on the sale rate, research work on the market, risk-taking ability and understanding of the market trends and the consumer requirements.

Pricing Strategy and profit loss relation

The company needs to make the balance between cost and Buyers perception. “Remember that Low price” does not mean “Value price”. Sometimes low price responsible for backfire on sales volume.

It is hard to calculate the value customers attach to its vehicle. For example, calculating the cost of vehicle-based on BOM and Running operating economy, the Resale value is relatively easy. But assigning a value to other measures of satisfaction/ Delight such as Reliability, Features, Customer support soft skill, Customer savvy image, and status is very hard. Such value is subjective; it varies both for different consumers and different situations. For example, MAN Truck (India) Value price was workable for its tipper segment but it was not workable for its Rigid Haulage segment. The company needs convenience to its buyers what is the value of the vehicle behind the price. Maruti Suzuki is the example for most of its product for the Middle-class segment.

Automotive Pricing Strategy Analysis

The future of pricing will work on a new concept. “Good-value pricing”—offering the perfect combination of vehicle quality and good service at a fair price. In the USA, Mercedes-Benz launched its CLA Class, entry-level models starting at $31,500 now it starts with $41,500. With attractive features and specs, the CLA Class gives customers “The Art of Seduction. At a price reduction. “Value-added price” is another concept which some companies use. Toyota Innova is the example which gives excellent product performance for commercial use rather than lowering the price. There are some other kinds of pricing strategy like competition based, customer preferences, willingness to pay, price elasticity, cost-based, Profit targeting and so on. What principle should guide decisions about prices to charge relative to those of competitors? The answer is simple in concept but often difficult in practice: No matter what price you charge—Priemium, low, or in between—but make sure to give customers delight value for that price.  If you are targeting Zone C or D (As per exhibit), it is important to note that it misinterpretation that customers will immediately recognize and pay for a truly innovative, Quality,  and superior product. The company must have the strategy to educate customers, create buzz and effectively communicate through a different channel about superior value to customers before linking price to value. Let first Customers have perception and understand the value in order to be willing to pay more for value rather than taking buying decision solely on basis of price.

Automotive Pricing Trend Analysis

We cover the following points in our Pricing Consulting Project:

  • How to set the best price? How to choose the best price bracket that’s attractive to customers and profitable for business?
  • Competitors’ products priced analysis, and how valuable/position product or service relative to competitors?
  • The business case to check how many customers are expected to purchase a product at various price bracket?
  • Set price to get maximize profit?
  • How to select the price at different product lifecycle and Economy condition?
  • Select price based on Demand?

European Automotive Industry Outlook 2020 is a collection of multiple various analysis like Brand, Market dynamics, and Product portfolio of Industry. The European market is one of the most interesting markets globally. This region is mostly dominated by European players.

American and Japanese players are having a presence in some segments. Indian companies are mostly presence in the Supplier’s segment only except Jaguar and Land Rover brand. The market is different from Asian and other Automotive markets. Mainly European Automotive markets are driven by Brand, Quality, Products, Culture, and Customer buying habits.

Key highlights:

  • Overview of the European Automotive Industry and Outlook
  • Macro Economy indicators
  • Sales Analysis of Commercial Vehicle, Car, Truck and Bus segment
  • Sales and Production forecast
  • Brand and Segment-wise Analysis
  • How Technology plays a role in buying vehicles
  • Key issues influencing the buying decision of the customers for new  and Used vehicle
  • Brand and Product position
  • Market Dynamics
  • Market Drivers
  • Used Vehicle Analysis
  • Historic and Outlook of the market
  • Pricing Analysis
  • Culture Analysis
  • Brand wise Analysis and Strategy
  • Perception analysis
  • Product life cycle Analysis

Business is an accumulation of concept, ideas, the perception of different people to form a unique trade. ACG Decoding the success factors in the Indian market. Each business venture or concept will vary from brand to brand.  Each and every business trade is unique in its own way designed and based on its own structured plans and strategies. There are some universal lessons that are applicable to just about all kinds of business ventures these common factors can be seen in most of the business trades. Normally companies which are in the developing/entry level stage try to learn and grasp ideas from the successful business brand case study. If the developing or new brand can accumulate data and learn from those companies who have already done big mistakes in the market and have already paid a high price for their mistake, it could be a smart and easy method for the upcoming brands to strategize ideas and plans for brand development. This method of learning lessons from others mistakes and failed strategies can help the companies save a good amount of money and time. The lessons or information that a strategizing team cannot learn from one unsuccessful case study is more valuable and informative than a hundred successful case studies.

The Indian Automobile Industry has witnessed few cases of developing, successful and failed business ventures which is now part of the history. It could never part of history if these brands did not make big mistakes.MAN and GM are two of the most major brands who had to stop their sales and close their shops in India even after having a big market size and a tremendous growth prospect. They were not able to compete with other Brands and meet the requirements of the Indian Customers expectations.  Many other OEMs are also struggling in the current Indian market and they are not able to reach the 2-digit market share. These companies are leading players in the automobile sector in many other developed and developing countries. They have a very strong and innovative research and development section, highly qualified and tactical management even with these advantages they failed to develop appropriate strategies to improve the market share in the current Indian market.

MAN is a highly reputed brand Munich based highly acknowledged automotive brand across the world. They have the world’s best engineering technology development sector. The performance of the Commercial Vehicle plays a very vital role for Heavy Duty Truck segment. MAN was in the same segment. GM an American company. They are good in the field of branding & marketing their products as well. They also have an innovative and improvised method for maintaining their Brand in the market. These two factors play an important role in the customer’s mind to purchase the car. Even with their improvised technology and brand name they could not become successful because of various reasons. The one-line and straight answer for their failure in the Indian market are that they could not win customer trust regarding the brand to buy MAN and GM vehicles.

We have identified the reason why these renowned brands could not win customer trust. We found the answer to their failure.

We have done a detailed study under the following parameters: External and Internal factors

  • Improve acceptance of brand among customers
  • Is it the Brand failure or product failure or both
  • Poor and ineffective marketing strategies
  • Weak and ineffective business planning
  • Wrong forecast of market data and trends
  • Doing an analysis of the wrong segment
  • Wrong interpretation of segments
  • Failed to provide “value for money” to the customers
  • Failure to do detailed competitor analysis
  • Poor management of plans and technology
  • Poor Human resource policies
  • Product viability issue
  • Wrong pricing of the product
  • Supply Chain Management
  • Poor and improper after Sales support
  • Not able to connect with the customer
  • The poor brand management team and ineffective marketing
  • Improper allocation of budget for advertising the brand products

BharatBenz also has to improve its strategy to win the customer confidence in the current Indian market. Fiat and Hino are another examples of this series. The other new payer like KIA and MG Motor can take the advantage of this situation, do a detailed study and improve their business strategies. There is no chance for mistakes in this highly competitive market.

In our report, we have suggested many key solutions to be successful in the developing and improving Indian market.

Every business has its own ups and downs to be successful in the completion one has to be smart, innovative and a step above your competitor. There is a big and wide open Indian market for the brands to capture the market share. The brands will have to innovate and be smart with effective plans to gain trust and be in the minds of the Indian customer. It is not an impossible task but a very difficult one at least. We can it easy and simple with our expertise.

Image by Jiafeng Wang

We have released Sales and Production forecast data of Indian Truck market. The forecast data defined in the following category:

  • Total Commercial Vehicle Trend and Forecast 2030
  • GVW/Tonnage basis
  • Mini, Pick up, LDT, MDT, and HDT
  • Axle type based
  • Vehicle Type: Haulage( Box type, Open, refrigerated etc.), Tipper (Construction, Mining, Tunnel operation),  Special Application (Municipal, Tanker, Fire, Transit mixer), Trailers (Flat Bed, Semi Trailer, ODC etc)
  • OEM (Tata, Ashok Leyland, BharatBenz, SML Isuzu, Swaraj, VECV Eicher, VECV Volvo, Scania, Mahindra) and Model wise breakup
  • City, State, and region wise Data
  • Other useful information like Market Size, Pricing, Engine, Transmission detail, Export Opportunities
  • Market Dynamics
  • Consumer Demand Analysis
  • Competitive Dynamics
  • Market Trend Analysis
  • Truck Fleet owner data based on Fleet size
  • Brand Position and Strength
  • Another data is Model wise Production data Trend and Forecast 2030
  • Key specs of Model
  • Company profile of OEMs

The data is useful for 

  • Future strategy
  • Market and segment trend analysis
  • Competition scenario

The data is available in Excel and ACG Analytics software.

We help “How to write the winning Business plan”. We provide winning Business plan solution based on your requirements. The Business plan is the key and backbone for the successful business. A business plan needs a lot of expertise, functional and Industry knowledge along with experience. Our expert knows every pulse of the market dynamic. We have a dedicated team for every single Industry. ACG has already prepared more than 500 Business plans for different Industry. The business plan should be realistic and attractive also, and we know how to make it. We have a Market Data, Trend, Forecast, Market Intelligence information, and other relevant information & Expertise to make the business model successful. All business plans are delivered with high quality and accuracy. We give guarantee client satisfaction, explain all the pages and give the key to the client how to present it.

Every business plan is unique and it can not be present in a standard template. We provide complete customizes the business plan. There is a detailed study of Opportunity, Type of Business, Opportunities, Challenges, Target Audience, Segment Analysis, Pricing, Team, Financial Forecast, Exit plan, Expenses,  and Revenue sources.

We include detail expenses analysis to create a precise business solution like Stationary, Electricity bill, Travelling, Insurance, Brochure, Paid digital marketing, External consulting charges, Salary, Cash flow, Machines, IT Infrastructure cost etc. We also create detail financial planning like Bank loan, Owners investment etc.

Business plan - Sales, Profit, Market share projection and Financial planning

Brand valuation is the part of the Business plan. You can choose any language including English, German, French, Russian, Italian, Spanish etc. We also provide additional services like the Marketing campaign and Digital Solution.

Key features:

  • Executive Summary
  • Industry In-depth Analysis
  • Country Economy Analysis and Forecast
  • Financial Forecast – Expenses and Revenue, P& L Management
  • Pricing Strategy
  • SWOT Analysis
  • PESTLE Analysis
  • Competitor ANalysis
  • Brand Strategy and design assessment
  • Primary and Secondary Research
  • Data Analysis
  • Get the pulse of your segment
  • Conclusion

Key benefits:

  • Professionally well-written Business plan to take potential investor attention
  • Detail marketing plan included
  • Other key information of your business plan
  • We make it simple of a complex business plan
  • Excel, PPT, PDF and Word file is available
  • Basic, Premium and the Customised option is available based on your budget and requirement

We write a business plan for almost every country, Every language and for every Industry.

Popular category: We cover more than 3,000 Categories

Retail: Restaurant, Cafe, Bakery, Ice cream parlor,

Health: Multi especially Hospital, Specialized Hospital, Diagnosis, and others

Fitness center, Infrastructure construction, E-Commerce, Marketplace, Services, Dealership, Service center, Hotel, Manufacturing Unit of machines or Auto components, Real Estate, Education Institutes, Media House, Fashion store, Restaurant and many more.

Contact us to have a great business plan at Info@autobei.com

 

We are going to release exclusive data of Model and City wise two-wheeler forecast of India. Following type of data is available from 2009 to 2030:

  • Indian Two Wheeler Export, Sales and Production data and forecast 2030
  • Segment wise – Scooter, Bike and E Scooter
  • Sub-segment – Economy, Executive, and Premium
  • PAN India based Model and brand wise volume
  • State wise Sales Volume
  • City/ district and Brand wise Data
  • City Model wise Sales & Production data and Forecast
  • Model-wise new product launch
  • Product rating, Engine, Price, Application, Age Group, Transmission, Length, and other product specs & features
  • Dealer & Service network
  • Spare parts price
  • Quarterly Model wise forecast

Winning the Indian Car Market battle report gives key insight of OEMs Strategy and Customer buying journey. The automobile industry is an always booming market which keeps on improving and developing with time. The Indian car industry is has developed with new and sophisticated technology which has attracted new customers. All the car brands are improvising their standards and technology which has increased the brand value in the market.

The Indian car market is mainly dominated by the always trusted Maruti Suzuki from a long period of time. The leading global automobile OEMs like the Volkswagen, Toyota, Honda, Tata Motors, Fiat, Mahindra, Nissan, Renault, and Skoda are not able to reach the level of brand value or the sale rate in the current market of Maruti Suzuki market share. There is considered to be more than a 30 percent market share gap between the current market leader and upcoming market challenger position. The market share gap is created due to the influence of the market dynamics and customer choice for their low volume.

Customer Expectation and Potential OEMs position

The world’s largest carmakers Volkswagen, Toyota, have a minimum share of 1.4 percent and 4.3 percent in the market share in the current Indian market respectively in the year 2018. The global automobile giants have developed and are trying to improvise their technology standards, brand-name in the market, product portfolio, best talent, industry Experience, robust infrastructure and the advanced research and development facilities, best cost-effective solutions and advanced manufacturing technology. The global automobile giants were not able to make any kind of impact on the brand value and sale rate in the current Indian market. The international automobile brands tried their level best to increase the volumes or market share in the current automotive market. These brands have developed an infinite possible method to increase the volumes of the sale in India but with a lot of loopholes.

India is one of the major car market in the world and strategically it is important for the OEMs companies to have an iron grip on the current Indian automotive segment. It will be an interesting idea to find out the reason why the globally giant OEM companies are not successful in the current Indian market and even the big companies like the GM and MAN have decided to quit the Indian market due to their unsuccessful stint in the market. To be successful in the market the companies must make sure that all the key elements are addressed properly like brand management, product viability, customer satisfaction, product support, product acceptability, and affordability are few of the parameters. The missing or ignoring factors are enough to take the brand out of the market. In this report, we have listed the OEM wise analysis which has been made based on their performance against each category along with a solution.

Car customers buying pattern & psychology

We have analyzed other problems and the factors that make the Indian OEMs not successful in the overseas markets. The major companies like Tata, Mahindra, Maruti Suzuki, Ashok Leyland’s have the largest and key market share in India only. If an Indian company can succeed in the foreign market, it could have made a big impact not only on these OEMs companies but even on the economic structure of the country. Our reports and solutions will show the path to Indian OEMs on how to get an impressive market share outside India.

The most common justification made by the global OEM companies is that the methods used by the trusted and branded companies like the Maruti having a wide range of dealers and a better sales network. The other foreign OEM companies are not able to build a network like Maruti, hence the competitor’s companies will not be able to become a leader in the market. This is one of the major reasons behind the success of Maruti. There are other major reasons for the rich product portfolio and operating economy of Maruti like service satisfaction to the customer and meeting the customer need and requirements. The competitors have innovated new methods so that they can compete in the market and procure at least 30 percent of the market share value.

The major reasons for the incorrect market research, methodology or the market intelligence information or other sale rate alerting problem is due to the wrong data interpretation of market trends. If companies do their business review internally, there will be many important key points which will be ignored due to negligence and these factors will impact the company’s market value. ACG have done micro-level research and analysis of each the Car OEMs and their complete business strategy. ACG is probably the only business consulting company which will give maximum probability to become successful in the market if the company follow our business strategy. A successful business strategy is a set for all key activities in a scientific way which will help improve their market value.

The price of the products and the product feature elements are almost the same in the same segment car or it can be copied. The other major factors that have to be considered by other struggling OEMs in the market are the customer delight, product position in the market, brand perception among consumer, customer buying map, customer connect, review of the product and brand strategy. These factors will be improved frequently and changed if there is a need to be changed.

The major companies like Volkswagen have invested a lot of money in advertising only and it is assumed that the advertisement could help sell the products and create the brand value improvement. Avoiding the advertisement strategy is the problem with most of the companies due to which they are currently facing low sale rate in the market to raise their brand value.

The continuous running ads and advertisements using social media platform are one of the improved features for doing an effective campaign with the right message and targeting potential customer in the market.

The medium and method of how Maruti has become the market leader when compared to the other OEMs will be discussed in this segment. There have been several examples that will pave the right path to develop a strategy that can change the market leadership position in the trending market. We have identified many small but effective strategies and different effective activities which will have a big impact on brand built trust and make brand memorable among the consumers. There are many innovative methodologies that can be implemented to increase the market share but the OEM companies did not touch or think about those innovative ideas which still makes Maruti Suzuki leader in the market.

ACG has done an in-depth study from the past three years and they have found the important points the other OEM companies have missed. We have identified some common mistakes which have been done by most of the companies:

  • Entering the largest segment of the market without considering the important parameters of the segment that can improve the sale rate of the product.
  • Due to the wrong forecast was done by the internal/external team.
  • Selecting the potential of a chosen segment to enter the market which does not suit the product.
  • Not collecting the data or lesson learned from previous unsuccessful OEMs who failed in the market.
  • Make sure that an advertisement is not a brand strategy that is to be adopted to improve brand value.
  • Incorrect mapping to know the need of the customer regarding the products.
  • To strategize methods to improve the customer delight which can save a lot of company money to save customers acquisition cost.
  • Ineffective methods to improve brand and product improvement strategy.
  • Miss interpretation of data to device plans to improve brand value.
  • An ineffective integrated marketing communication strategy that can improve brand value.
  • Do not check the ROI on some periodic basis.
  • Making strategy regarding the improvement of brand value without critical analysis of the market trends.
  • Create value for the brand among the consumers of the product.
  • How effectively marketing implementation is working
  • Not doing proper study and analysis regarding the appropriate marketing information and customer insights on the product.
  • Provide employee training to have better insight regarding the product.
  • Marketing Budget Allocation Strategy
  • Improve HR policy for better talent acquisition.
  • Improve network strategy that can improve brand value.
  • Do the brand audit and their process that can improve brand value.
  • Improve the product portfolio and pricing strategy of the product.

MG Motor entered into Indian passenger vehicle segment with high expectations. The company is planning to launch its first SUV product in the Indian market. This product will prove to be a value and a competitor for other products. MG Motor is entering into the new market by serving in a single segment and if the new product proves successful in the market, in that case, it is expected that they will add more vehicles in the market a concurrently improving their brand value among other competitors. It will be attractive to know what the company plans to promise their customers that the company is going to do for their benefit and to attract more clients in their bag. MG Motor India is a wholly-owned subsidiary of SAIC Motor Corp, China. The brand origin is Chinese but the company’s brand strategy portrait like it is a UK based company. The other Chinese company like Foton and CNHTC could not make their presence effective in India even with improvised strategies.

Car Customer Acquisition cost Analysis

Another new brand like Kia Motor is also knocking door to enter the Indian market. In the case of Kia, the customer acquisition cost will be less and market knowledge will be provided by Hyundai. This pact can be beneficial for them provided they provide the need and meet the requirements of the Indian customers. Kia found success in the US market by introducing high-quality inexpensive product proposition with attractive after-sales support.

To create value for customers and build meaningful relationships with them, Companies like Kia or MG Motor must first gain fresh, deep insights into what customers need and want. Such customer insights come from good marketing information. Companies will have to use these customer insights to develop a competitive stage to build and sell products as per customer needs. There should be a campaign which will emphasize the need to have a strong emotional connection between Indian consumers and their brands.

New brands always try to capture the market with their products, but to sustain and to maintain their brand value like Maruti Suzuki in the current market trends it requires a deep connection between the brand and the customer. Until the brands are not able to connect with people it will be difficult to keep a hold in the market. Brands should strategize new and refreshing ideas to connect with people and improve their brand value. The current Indian market is ruthless in the selection of products. Brands will have to be smart as well technologically developed to connect with people. The more you connect with the people more the brand value will increase.

How ACG can Help? ACG provides end to end detail Business planning and Strategy Consulting service which cover almost all business vertical. We do a macro-level analysis and create a winning market strategy. Our special strategy experience brings key insight to win the Indian car market battle.

Brand valuation is the complex process. There are many parameters which need to be analyzed in a scientific way. This is the combination of Qualitative and Quantitative analysis.

Most probably ACG is the only Business Consulting firm which is having the strong grip on Automotive industry and brand valuation.

We provide a wide range of brand valuation services. ACG is the world’s leading independent business and Brand valuation consulting company. We have successfully helped multiple Industry on overall brand management and strategy. Our reports are specially customized to answer almost any question that might arise under third-party assessment. We make sure that the reporting structure gives proper detail information in the best way that no further scrutiny requires. Our Brand valuation methodology supports answers to expected questions and explains it in a proper manner.

There is no single approach or thumb rule for brand valuation, It all depends on the number of factors like type of Industry, Product, Services, Geography, Technology, Finance, Patent, tax, and accounting etc. We use a comprehensive and multidisciplinary approach to draw the final conclusion. We consider an accounting is just one part of the brand valuation process. Every process is being well defined and most relevant parameters are considered for calculating brand value.

Our brand valuation services include:

  • Brand valuation for investment
  • Brand valuation for loan
  • Brand valuation for disputes
  • Brand valuation for sale or exit strategy
  • Brand valuation for Branding/  rebranding strategy
  • Brand valuation for due diligence
  • Brand valuation for ROI
  • Brand valuation for Merger, JV, or Alliances
  • Brand valuation for insolvency
  • Brand valuation for tax issues
  • Brand valuation for brand management
  • Brand valuation for financing

There are a number of different brand valuation methods. There are a couple of pros and cons of available methods of valuing brands. We map the most appropriate brand valuation method based on our experience and market dynamics to ensure the most appropriate of brand valuation methods is used.

Our other services include:

  • ACG brand Accelerator
  • Getting Customer pulse
  • Analysis and Research
  • Brand Intelligence Analysis
  • Business Case/Expected ROI
  • Go-To-Market Strategy
  • Brand Management
  • Budget for branding
  • Brand Engagement
  • Consumer impact of Packaging
  • Brand Extention
  • Engagement on Social Media

Our one of the key expertise is Analyzing the brand investment:

One of the leading Vehicle manufacturers invested a heavy amount on branding. After 1-year company wanted to check if their brand investment was really paying off. We have developed Brand performance and Business Model to calculate the ROI. We have analyzed how this investment nurtures the brand value and overall profit for business on key parameters.

Know more about our Branding solution, please contact Info@autobei.com

Global Model and Country level Car production data forecast is available with 2024 production outlook.  The Data content following information:

  • Model year
  • Vehicle Manufacture name
  • Nameplate
  • Engine displacement
  • Vehicle classification
  • Engine power
  • No of cylinder
  • Transmission type
  • Number of Gears
  • Driveline
  • Driveline ratio
  • CO, CO2 NOx level
  • Engine After treatment
  • After treatment device Desc
  • Vehicle Production plant by country
  • Kerb weight
  • Fuel type
  • Power
  • Engine Displacement

Electric Car Data:

  • OEM
  • Make
  • Model
  • Fuel
  • Category
  • Subcategory
  • Battery size
  • No of passenger
  • E range
  • NEDC e range

The data is useful for Production planning, Competitive Information, Business planning, MAN power management, Vendor management etc

ACG offer following services for Joint Venture/Strategic Alliances:

  • Finding and selecting partner (s) – Strength and weaknesses
  • Company Valuation
  • Brand Valuation
  • Business plan
  • Market Study
  • Legal Agreement and Negotiation
  • NDA drafting
  • Strategic Advice
  • Market Intelligence
  • Exit Strategy
  • Formation of Company in any part of the world
  • Financial
  • Channel Sales Partner
  • Risk Analysis
  • Project report
  • Intercultural Training

Our Benefits

  • Industry and Functional top expert
  • Timely delivery
  • Service available at every corner of the world
  • Effective result
  • Structure correctly and effectively
  • AfterJV, support or dispute service
  • Single window service available

 

 

We have an exclusive Auto database of Indian Market. The database is available in Excel format.

  • Electric Vehicles, Spares & Accessories Database – More than 1,500 Companies, E-Ricksha, Scooter & Bike etc are included.
  • Auto Spare Parts Database – 15,500 plus
  • Automotive Vehicle Body Building (All Types) Database – 1.400 plus
  • Exhibitors Database of Auto Exhibitions till 2017 – 11 Auto Exhibition covered since 2014
  • Batteries & Chargers Products & Accessories Database -3,500 plus
  • Garage, Workshop & Service Stations Database – 2,500 plus
  • Tractor & Trailer Parts, Assemblies Database – 2,200 plus
  • Automotive Engine & Spare Parts Database – 3,500 plus
  • Automobiles Electronic & Electricals Database – 1,700 plus
  • Vehicles Accessories, Interior & Care Products – 4,500 plus
  • Oil, Grease & Lubricants (All Types) Database – 1,800 plus
  • Tyres, Tubes, Flaps & Rim Database – 3,800 plus
  • Fleet Owner database – 35,000 plus
  • Vehicle Sales, Production and Export database since 2011
  • Product database – Truck, Bus, Car, Three Wheeler, and Two Wheeler since 2011
  • Model, City and Brand wise Sales Data, and outlook since 2013
  • Auto Dealer database – All segment
  • Vehicle Pricing database – Truck, Bus, Car, Two Wheeler and Three Wheeler

Included Manufacturer, Dealer, Suppliers, Exporter, Importer, and Distributor. Company Name, contact detail- Address, Phone, Mobile, E-mail, Website and Product Details etc

 

 

There is no Truck & Bus model right or wrong. It depends on what is the value proposition for the specific application. TCO is one of the key parameters which plays an important role to choose the vehicle.

TCO Analysis of Truck and Bus - Commercial Vehicle

ACG does not use any general value while calculating the TCO, we use exact value for each Brand/Model/Variant and Application. Following are the advantages for OEMs:

  • Product position
  • New product launch plan
  • Product upgrade
  • New customer acquisition
  • Product planning
  • Pricing Strategy
  • Service network
  • Service manual
  • Competitor Analysis
  • Soft offering and
  • Create a business case for the customer

For fleet owner also right business case save millions of dollar in a product life cycle. Our dedicated team visit fleet owners and help to buy the vehicle. This Business case also helpful for financial institute before proceeding the loan to the customer. The financial institution can be assured to have a timely ROI and minimize the loan risk including the strategic customer. Getting Product approval would be easier for banks and NBC’s.

Normally TCO is used for MDT to HDT segment, but we provide TCO analysis for Mini & Pick up also. In sub-segment – Tractor Trailer, ODC, Tipper – Construction & Mining, Rigid Haulage, Special Application, and other segments.

For Buses: School, Staff, Intercity, Intracity, Budget Bus, Premium, and Luxury segment, and Other segments.

The TCO Business case is available on subscription basis. When the market dynamics are changes, the TCO value also changes. We keep updating the model level value proposition of each model.