Bajaj Auto is the one of the major player in Bike and Three wheeler passenger vehicle segment. One time Bajaj was market leader in scooter segment. Bajaj Pulsar, Discover are major products in its product portfolio or only two major… Continue Reading
The Premium Daimler Car brands like Maybach and AMG have a small market in India and other price sensitive markets. Daimler would launch new economy brand to target mass market like BharatBenz Truck for emerging markets. This new brand car has a… Continue Reading
Source: ACG database If you would like to know how after sales play important role and its impact in Commercial vehicle Industry. Refer AMW Business Review. The AMW products are excellent as per our latest study research report. It is… Continue Reading
A full scale campaign of branding and promotion of Tata Motors' products is in wait for the mass markets. Among these products, the Tata Bolt's promotion in English has upscaled limits for the mass market. Also, promotion of Truck racing… Continue Reading
There was a time when all every one could talk about was the legend the BRICs had created, but recent times has seen struggling markets in both Russia and Brazil and their market growth is under tremendous pressure. BRIC has… Continue Reading
It was assumed that Daimler only wanted to target the niche segment when they introduced ther premium model, Actros into the Indian Truck market. Another major player in this department was Scania, a global player created by MAN for the… Continue Reading
Volkswagen and Toyota, are two major automotive groups in the world. Volkswagen is known as one of the most aggressive of all groups holding primary positions in the premium brand car segment. Toyota Group replaced General Motors by thrusting it… Continue Reading
Indian Light and Medium Duty Truck segment is one of the most important segment in Indian Commercial Vehicle. One time new players like to start their journey from Heavy Duty Truck Segment. AMW, Mahindra (Mahindra Navistar) Mercedes Bemz, Scania, MAN… Continue Reading
After festive season, TVS Motor Company continue increased its sales in November 2014 recorded 36% growth in Two wheeler segment. TVS registered 36% growth, Scooter segment is growing with 29% segment share. Three wheeler is still struggling to get good… Continue Reading
India has shown remarkable growth of infrastructure in last two decades in all aspects including surface transport. Well-built roads and improved driving conditions have given a positive thrust to bus transport. It becomes the lifeline in rural and urban areas.Brief… Continue Reading