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Two Wheeler sales in India for Q1 FY 2013-14 decreased by 0.82%, Scooter Sales up by 14.30%

The cumulative sales of two wheelers in India for the first quarter of fy 2013-14 stood at 3,490,677 units as against 3,519,555 units in q1 fy 2012-13 registering a 0.82% decline.


Hero is the market leader in Indian two wheeler segment, but witnessed a 4.24% reduction in their sales. While Honda had marked a 14.24% rise in their sales. Notable increment had been shown by Yamaha at 36.05% and Royal Enfield at 46.53%. Piaggio registered 149.75% increase in sales with 12,280 units sold during q1 fy 2013-14 as against 4917 units during same period of previous financial year.  The strikes at Chakan Plant of Bajaj has adversely affected their two wheeler production and they marked 7.57% decline in sales.

Hero also lost some market share and now stay with 43.77% while Honda’s share had risen to 20.36.

Motorcycles

The motorcycle segment had witnessed a 3.98% de-growth during the period q1 fy 2013-14 with 2,524,316 units sold as against 2,628,975 units for q1 fy 2012-13. Market leader Hero had their sales cut down by 8.21% while second most selling brand Bajaj got their sales decreased by 7.57%. Among the positives Honda had registered 20.58% growth in sales, while Royal Enfield and Harley Davidson had also improved their sales by 46.53% and 22.70% respectively.

Hero contributes 54.06% of sales in motorcycle segment, while Bajaj auto has 22.65% share. Improvement has been made by Honda in this segment and raised their share in this segment to 12.48% in q1 fy 2013-13 from 9.94% in q1 fy 2012-13.

Scooter Segment

The Scooter segment had seen their sales grow by 14.3% during the period q1 fy 2013-14 with 785,591 units sold as against 687,333 units in q1 fy 2012-13. Segment leader Honda registered 9.65% growth while Hero had earned an impressive 49.98% growth in sales. The segment also witnessed Mahindra sales got decade by 51.44%.

Honda witnessed their share came down to 50.37% in Scooter segment, while Hero up their market share to 20.80%.

Mopeds

The sales of TVS Mopeds have decreased by 11.06% in q1 fy 2013-14. TVS sold 180,770 units during the period as against 203,247 units in q1 fy 2012-13.

Source – SIAM, ACG

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Autobei Consulting Group

‘Autobei Consulting Group (ACG) ’ is a management consulting group which has leveraged on its expertise and proprietary databases to provide "Customized Solutions" in areas such ‘Sales Analysis’, ‘Business Planning’, ‘Market assessment’ and ‘Project Feasibility’ on Global Automotive Industry. Autobei Consulting Group (ACG) make use of the expertise and vast experience to deliver Cutting Edge Research Solutions.

6 Comments

  1. very good summary. continue to share like this

    Amol Pathak
    Director- Product Platform Management
    Volvo Group Trucks Technology

  2. Good days for Yamaha coming soon!!

    Sandeep Dhingra
    Credit Data Products, London, United Kingdom

  3. Please also include other small players like Hyosung, Ducati, BMW motorcycles, etc Also KTM should be seperated from Bajaj sales.

  4. Almost 35 lakh 2 wheelers sold in Q1!! That’s about 1.4 cr / year!! Do we have the infrastructure to handle this?? No , I suppose. The industry is bound to witness a long downward trend, my wishes to people like me who are in the Automotive industry.

  5. Dear Arun,

    We find your data very useful. Request to please send me regular updates on my email id.

    With Regards,
    Ashwin Nair

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