Two Wheeler sales in India for Q1 FY 2013-14 decreased by 0.82%, Scooter Sales up by 14.30%
The cumulative sales of two wheelers in India for the first quarter of fy 2013-14 stood at 3,490,677 units as against 3,519,555 units in q1 fy 2012-13 registering a 0.82% decline.
Hero is the market leader in Indian two wheeler segment, but witnessed a 4.24% reduction in their sales. While Honda had marked a 14.24% rise in their sales. Notable increment had been shown by Yamaha at 36.05% and Royal Enfield at 46.53%. Piaggio registered 149.75% increase in sales with 12,280 units sold during q1 fy 2013-14 as against 4917 units during same period of previous financial year. The strikes at Chakan Plant of Bajaj has adversely affected their two wheeler production and they marked 7.57% decline in sales.
Hero also lost some market share and now stay with 43.77% while Honda’s share had risen to 20.36.
The motorcycle segment had witnessed a 3.98% de-growth during the period q1 fy 2013-14 with 2,524,316 units sold as against 2,628,975 units for q1 fy 2012-13. Market leader Hero had their sales cut down by 8.21% while second most selling brand Bajaj got their sales decreased by 7.57%. Among the positives Honda had registered 20.58% growth in sales, while Royal Enfield and Harley Davidson had also improved their sales by 46.53% and 22.70% respectively.
Hero contributes 54.06% of sales in motorcycle segment, while Bajaj auto has 22.65% share. Improvement has been made by Honda in this segment and raised their share in this segment to 12.48% in q1 fy 2013-13 from 9.94% in q1 fy 2012-13.
The Scooter segment had seen their sales grow by 14.3% during the period q1 fy 2013-14 with 785,591 units sold as against 687,333 units in q1 fy 2012-13. Segment leader Honda registered 9.65% growth while Hero had earned an impressive 49.98% growth in sales. The segment also witnessed Mahindra sales got decade by 51.44%.
Honda witnessed their share came down to 50.37% in Scooter segment, while Hero up their market share to 20.80%.
The sales of TVS Mopeds have decreased by 11.06% in q1 fy 2013-14. TVS sold 180,770 units during the period as against 203,247 units in q1 fy 2012-13.
Source – SIAM, ACG
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