Indian Two Wheeler Product and Market Analysis

Publish Date : May 11, 2018

Indian Two Wheeler Product and Market Analysis is most detail report which covers all segment, Brand, Market Dynamics, Trend, Product age, Product life cycle, Aftersales, Buying behavior, Production forecast, Export analysis, Sales, Marketing Strategy, Sales Strategy, Dealer Network, Role of Internet to buy vehicle, Model wise critical analysis and its mapping with customers etc.

The Indian (2W) industry enrolled sales in volumes of ~ 20 million units in 2017-18, a growth of 15% over the earlier year FY 2016-17 was noted.  The 15% growth recorded by the 2W business is comparatively less to the growth of expected that enlisted some time ago.

Buying behavior Analysis:

Indian Two Wheeler Market Report FY 2016

The Scooter segment has demonstrated a 20% growth, though Motorcycles have demonstrated 14% growth this year.

The Indian and foreign 2W organizations are concentrating more on exports particularly from India, the Asia Pacific (Vietnam, Thailand, Indonesia, Middle East and Latin America and so forth) and African nations where the 2W business sector exhibiting colossal potential. Piaggio has as of late dispatched its Vespa model and furthermore plans to fare its units from India. Then again, Mahindra needs to resuscitate its brand position, product value and in particular, its Brand Image in the present business sector.

Entry, Executive, and Premium Segment:

Indian Motorcycle Trend and Segment Analysis FY 2016

Two Wheeler market is too dynamic. Customers are shifting from one parameter to another one frequently and choose a product which gives some value.

Report Highlights

  • Indian Automobile Industry overview
  • Two Wheeler Industry Analysis
  • Segment Analysis
  • Pricing Strategy
  • Customer behavior
  • Product portfolio analysis
  • Brand Strategy
  • Market Drivers – Segment wise
  • Historical & Future Trend Analysis
  • Competitive Landscape
  • Macro Economics Analysis & Industry
  • Company Business Reviews

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