To buy oil or Diesel can be defined in a two way, one is urgently or frequently basis, second having some kind of understanding or tie up between fleet owners/Drivers and pump station. The second option gives long term relation and advantages to both of them. Fleet owners get credit period and pump owners get some sure revenue every month. Nowadays some corporate and medium size companies started to have a tie up directly with pumps owners. The payment will be made on monthly basis.
Based on our primary research there is a tremendous business opportunity in this vertical but there is a minor awareness on this business model. In coming up days (Compare to business size), the number of pumps will be increased and it would have an adverse impact on existing and new pumps profit. The competition will be tough during this time, the best way to capture market share ahead time. There are several ways to tap this market but we will shortlist the best & most effective ways to capture market share and can give maximum ROI.
Location of Pump & education also plays important role in even if fleet owners would like to take oil from the particular pump. Our latest study will give in-depth research which covers all major and minor points.
Reports Highlights:
- Fleet management System
- Oil Buying habits
- Effective Media/Advertising Strategy
- CAGR by 2020
- Future Strategy RFID or card less technology possibilities and advantages
- Payment solution options
- SWOT analysis
- Customer Segment wise analysis – Fleet size and uses
- Different type of customer service
- Nonfuel brands as part of customer experience at the store
- Key recent developments like new technology, innovation in refuelling, payment etc.
- Any new initiatives by the brand in the Indian and international context
- Marketing campaigns across players in the domestic market
- Industry innovations in both Fuel & non-fuel categories (both domestic & global market)
- Best practices in the industry (both domestic & global market)
- Dynamics/trends in the HCV, MCV & their needs gaps
- Dynamics in Passenger, 3/2 wheeler, Agri categories & their needs gaps
- Dynamics in Fleet category in terms of 3 to 10 trucks, 10 to 50 trucks and 50+ and bus fleets & their need gaps
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Type of loyalty programs for
- Fleet owners
- Bus fleet owners
- Truck drivers
- Segment: Passenger vehicle, Two Wheeler, Commercial vehicle, truck, Bus, Agriculture and Three Wheeler
