Maruti Suzuki monthly analysis 2016 report and updates.
Maruti Suzuki month wise detail sales chart from Feb 2015 to Feb 2016. Full article with statistics are for subscriber only.
Maruti Suzuki shown degrowth in passenger car of 3.9% whereas in Utility Vehicle grown by 44.70 with compare to february 2015. Also Van segment grown by 10.5% in feb 2016.
Following is the model wise sales of Maruti Suzuki. Small cars (Alto, WagonR) was fall 11.2%, Economy Compact cars (Swift, Ritz, Celerio, Dzire) have 0.4% sales, Dzire tour made growth of 38% whereas Ciaz and SX4 downfall of 4.6% in month of Feb 2016.
Maruti Suzuki Model wise commulative sales of Feb 2015-16.
Maruti Suzuki overall commulative sales of Feb 2015-16.
Maruti Suzuki sales of Domestic and Export. In Feb 2016 Domestic sales grown by 0.2% and Export Sales shown degrowth of 12.41%. Overall Feb 2016 was not much succeful as compare to Jan 2016.
Maruti Suzuki month wise sales statistic from Feb 2015 to Feb 2016.
Company Updates:-
Vitara Brezza: Strong, Stylish, Class Leading Features
Vitara Brezza – strong, masculine with a raised stance and dynamic styling – brings immense style and glamour to India’s SUV landscape. The interior is bold, impressive and contemporary: a dashboard that bears a futuristic layout, resolute garnishing, a progressive meter cluster, sporty seats and smart and versatile flip folded rear seats.
Created in India, Unveiled to the World
Vitara Brezza has been conceptualized, designed and developed in India using a Suzuki global platform and engine. Mr. C. V. Raman, Executive Director R&D, Maruti Suzuki Indian Limited (MSIL) is the Chief Engineer leading the Vitara Brezza project. The development of Vitara Brezza was done using Suzuki's core technology and global product development process. The development cost was Rs 860 crores. Localization level is 98%.
Class leading features
Vitara Brezza is high on personalization. For the first time in the segment, customers can enjoy custom car experience straight from the showroom. On offer are theme based options- Glamour, Urban, Sporty – that match the personality of the customer, a feature never seen before in an SUV in India.
Dual colour scheme with floating roof feel is another category first, and imparts a distinct identity to the Vitara Brezza.
In terms of technology and features, Vitara Brezza raises the bar with several first-in-class features in the compact SUV category: ‘Bull Horn’ shaped LED light guides with projector headlamps and rear combination lamp, unique cockpit style instrument cluster with mood lights, large and wide tyres and SMARTPLAY infotainment.
Vitara Brezza was unveiled to the world today when Mr Toshihiro Suzuki, President & COO of Suzuki Motor Corporation, Japan and Mr Kenichi Ayukawa, Managing Director & CEO of Maruti Suzuki India, took the covers off a dual colour – blazing red with midnight black – vehicle.
Mr. Toshihiro Suzuki said, “In “Suzuki Next 100”, our mid-term management plan, India is positioned as the most important strategic market and production base. I am proud to introduce the brand new Vitara Brezza. It is developed under a unique process to design, with a special focus on the taste and values of Indian customers. You are going to love it.”
Mr. Kenichi Ayukawa said, “Vitara Brezza is true to its category of a compact urban SUV. It is muscular, bold and sporty, with a distinct presence. It offers style and glamour, and features and customisation never seen before in SUVs in India.”
He added: “Built on a global Suzuki platform, Vitara Brezza has been conceptualized, designed and developed in India using Suzuki’s global development processes. We believe this model appeals to Indian customers in its design, packaging and features. Vitara Brezza is Maruti Suzuki’s symbol of Create in India.”
Dynamic and Confident
Vitara Brezza, a perfect mix of SUV grace and urban presence, is on display at the center of the Maruti Suzuki pavilion. The front fascia gets unflinching styling with a bold chrome grille.
The signature ‘Bull Horn’ lights with unique turn indicators in the front bumper lend distinctness. Balanced proportion supported by square wheel arches, short overhangs, high ground clearance and upright hood gives the vehicle a confident stance. The raising belt and rocker lines, and the roofline that slopes down gently towards the rear give the vehicle a dynamic posture
Powertrain and NVH performance
Vitara Brezza is powered by the acclaimed 200 DDiS engine mated with a five-speed manual transmission. Precisely selected gear ratios ensure excellent driving pleasure and use of multiple technologies ensures this stylish SUV stands tall on the promise of fuel efficiency. Use of pendulum engine mount system, effective use of acoustic insulation and absorption materials around the cabin and engine compartment ensure low NVH levels in Vitara Brezza. While customers in this segment prefer the powerful peppy ride offered by the diesel trim, the Company is also working on a petrol trim which will be offered in the future
Safety – More Firsts for the Vitara Brezza
Vitara Brezza meets offset and side impact crash tests that will come into force in India in 2017. It is the first vehicle in India to be certified by homologation agency, for meeting these future regulations. Driver airbag is standard. Front passenger airbag and ABS with EBD is offered as an option from the base variant. A stronger, hi-tensile steel body not only offers superior ride-handling, but also enhances occupant protection along with Suzuki TECT body structure.
Maruti Suzuki unveils Concept IGNIS and Concept BALENO RS for India
Maruti Suzuki India Limited (MSIL), India’s leading passenger vehicle manufacturer, unveiled Concept Ignis and Concept Baleno RS on the second day of Delhi Auto Expo 2016.
The Company also showcased its new-generation platform which is lighter, but also more rigid than conventional platforms. It enables the vehicle to balance safety, fuel efficiency and superior driving performance.
The Company also unveiled the 1.0 BOOSTERJET direct injection turbo engine. This new engine punches far above its weight – and displacement – to deliver amazing power, torque and road speed.
Through these new products, technologies and innovations, the Company showcased its future line-up for Indian customers. The production models of Ignis and Baleno RS will be launched in India in the festival season.
A stunning Urban Blue Concept Ignis, and a Concept Baleno RS, were unveiled by Mr. Kenichi Ayukawa, Managing Director & CEO, Maruti Suzuki India Limited.
Mr. Kenichi Ayukawa said, “Concept Ignis and Concept Baleno RS are our two new offerings for India. These will appeal to the third generation Maruti Suzuki customers. The production models of both models will be launched in theNEXA channel and will reinforce our commitment towards constantly introducing aspirational cars that offer a new premium experience to our customers. Using latest and innovative technologies, we aim to meet the design and performance criteria of customers who are seeking vehicles that are friendly to environment and society.”
Concept IGNIS
Concept Ignis is a smart compact urban concept vehicle built on a new-generation platform.
Concept Ignis is dynamic and appealing. Its design is bold and unconventional. It has high ground clearance, providing drivers with a sense of confidence even on rough roads. Ignis is set to create waves among India’s fast maturing compact car segment.
Concept Baleno RS with BOOSTERJET engine
Concept Baleno RS is a sporty version of the bestseller premium hatchback Baleno which has redefined India’s premium compact segment. The new 1.0 BOOSTERJET direct injection turbo engine offers an exhilarating drive feel while the external styling is even more edgy and sporty.
Concept Baleno RS will give customers the opportunity to experience the thrill of a performance car with the extravagance of a premium hatchback. It will get every pulse racing as it combines a powerful engine with a bold and aggressive design language. It is built on the acclaimed new-generation platform which makes vehicles more rigid, safer, light in weight, more fuel efficient and quieter.
S-CROSS limited edition
On display is India’s first premium crossover, the S-CROSS, in its newest avatar. The new S-CROSS Limited Edition now comes fully loaded with new features like chrome back door garnish, rear-end spoiler in black paint finish, sporty pedal pad, ORVM garnish in matt black finish, foot well lamp with blue light (ambient light), interior styling kit – new carbon among other features. These feature gives the premium crossover an all new exclusive feel and aura while still maintaining the character of a true crossover.
New-generation Platform
The new-generation platform is a result of Suzuki’s quest to achieve a lighter, more rigid platform. The result was achieved by radically reviewing and undertaking fundamental redesign of the underbody’s structure. The overall vehicle design is also optimized, including parts mounted on the underbody. The new-generation platform uses a continuous structure in a smooth form. This innovative platform has improved crash resilience, achieves an approximately 10 per cent increase in body rigidity in case of the Baleno, compared to conventional vehicles in the same class.
The new-generation platform allows keeping vibration and noise in check, while maintaining ride comfort.
This means better driving performance and fuel efficiency, without sacrificing collision safety and NVH performance.
