{"id":9043,"date":"2026-10-29T22:56:35","date_gmt":"2026-10-29T17:26:35","guid":{"rendered":"https:\/\/www.autobei.com\/autoreports\/?p=9043"},"modified":"2026-10-30T02:01:41","modified_gmt":"2026-10-29T20:31:41","slug":"india-tractor-market-share-by-rto","status":"publish","type":"post","link":"https:\/\/www.autobei.com\/autoreports\/analytics-report\/india-tractor-market-share-by-rto\/","title":{"rendered":"Who Really Leads India\u2019s Tractor Market, RTO by RTO?"},"content":{"rendered":"<p dir=\"ltr\">The India tractor market share by RTO is lopsided. <strong>Mahindra Group, including Mahindra Swaraj<\/strong>, leads 909 of 1,184 RTOs, about 77%. In cities, it is 890 out of 1,154. No other brand leads more than 70 RTOs. If anything is going to change, it will happen in the 214 RTOs where the runner-up is within 30% of the leader. (Jan\u2013Sep 2026.)<\/p>\n<h2 dir=\"ltr\" aria-level=\"4\">Tractor market share by RTO: Mahindra leads three in four<\/h2>\n<p dir=\"ltr\">International Tractors leads 70 RTOs, TAFE 67, John Deere 57 and Escorts Kubota 54. Together, that is only 21% of RTOs. Where another brand leads, Mahindra is usually the runner-up: 143 of 275 RTOs.<\/p>\n<p dir=\"ltr\"><a href=\"https:\/\/www.autobei.com\/autoreports\/wp-content\/uploads\/2026\/10\/Heat-map-table-of-tractor-brands-by-RTOs-and-cities-led-runner-up-and-within-10-and-30-of-the-leader-Jan\u2013Sep-2026.svg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-9044\" src=\"https:\/\/www.autobei.com\/autoreports\/wp-content\/uploads\/2026\/10\/Heat-map-table-of-tractor-brands-by-RTOs-and-cities-led-runner-up-and-within-10-and-30-of-the-leader-Jan\u2013Sep-2026.svg\" alt=\"Heat map table of tractor brands by RTOs and cities led, runner-up and within 10% and 30% of the leader, Jan\u2013Sep 2026\" width=\"800\" height=\"500\" \/><\/a><\/p>\n<h2 dir=\"ltr\" aria-level=\"4\">Rivals come second far more often than first<\/h2>\n<p dir=\"ltr\">International Tractors is runner-up in 338 RTOs but leads only 70. John Deere is second in 206 and first in 57. Eicher is second in 49 and first in 6. Many near-misses, few wins.<\/p>\n<h2 dir=\"ltr\" aria-level=\"4\">Only 1 in 20 RTOs is a close fight<\/h2>\n<p dir=\"ltr\">Just 56 RTOs have a lead gap under 10%. At 30%, the count is 214, or 18%. Mahindra is also the toughest challenger when it doesn\u2019t lead. In 64 of its 143 runner-up RTOs (45%), it trails by less than 30%. No other brand comes close to that rate.<\/p>\n<h2 dir=\"ltr\" aria-level=\"4\">How big the lead is depends on the RTO<\/h2>\n<p dir=\"ltr\">In Jagdalpur (CG17), Mahindra registered 849 against TAFE\u2019s 154, a gap of 82%. In Bilaspur (CG10), the gap to International Tractors is 31%. In Cuddapah (AP4), it is 13%. In the sample shown, rival wins are mostly in small RTOs, like Gajuwaka at 8 against 6. TAFE\u2019s win in Chittoor, 238 against 161, is a bigger exception.<\/p>\n<p dir=\"ltr\"><a href=\"https:\/\/www.autobei.com\/autoreports\/wp-content\/uploads\/2026\/10\/Table-of-tractor-leader-and-runner-up-registrations-and-lead-gap-by-RTO-and-city-Jan\u2013Sep-2026.svg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-9048\" src=\"https:\/\/www.autobei.com\/autoreports\/wp-content\/uploads\/2026\/10\/Table-of-tractor-leader-and-runner-up-registrations-and-lead-gap-by-RTO-and-city-Jan\u2013Sep-2026.svg\" alt=\"Table of tractor leader and runner-up registrations and lead gap by RTO and city, Jan\u2013Sep 2026\" width=\"800\" height=\"709\" \/><\/a><\/p>\n<h2 dir=\"ltr\" aria-level=\"4\"><strong>The runner-up changes with the type of area<\/strong><\/h2>\n<p dir=\"ltr\">Mahindra leads in all five area types. Second place goes to International Tractors in large cities, rural areas and small towns, to John Deere in metros and to TAFE in mid cities. In small towns, Mahindra\u2019s lead is 66%. Large cities account for more than half of all registrations.<\/p>\n<p dir=\"ltr\"><a href=\"https:\/\/www.autobei.com\/autoreports\/wp-content\/uploads\/2026\/10\/Mahindra-leads-every-area-type-in-Indias-tractor-market-with-different-runner-ups-Jan\u2013Sep-2026.svg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-9049\" src=\"https:\/\/www.autobei.com\/autoreports\/wp-content\/uploads\/2026\/10\/Mahindra-leads-every-area-type-in-Indias-tractor-market-with-different-runner-ups-Jan\u2013Sep-2026.svg\" alt=\"Mahindra leads every area type in India\u2019s tractor market, with different runner-ups, Jan\u2013Sep 2026\" width=\"800\" height=\"500\" \/><\/a><\/p>\n<h2 dir=\"ltr\" aria-level=\"4\">Where leadership can actually change<\/h2>\n<p dir=\"ltr\">A rival won\u2019t take share everywhere at once. It will win a few RTOs at a time, and the 214 with narrow gaps are where that can happen.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The India tractor market share by RTO is lopsided. Mahindra Group, including Mahindra Swaraj, leads 909 of 1,184 RTOs, about 77%. In cities, it is 890 out of 1,154. No other brand leads more than 70 RTOs. If anything is going to change, it will happen in the 214 RTOs where the runner-up is within [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":9055,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":[],"meta":{"inline_featured_image":false,"footnotes":""},"categories":[3700],"tags":[],"topic":[],"class_list":["post-9043","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analytics-report"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v28.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Who Really Leads India\u2019s Tractor Market, RTO by RTO? &#8211; Autobei Consulting Group<\/title>\n<meta name=\"description\" content=\"Mahindra leads 909 of 1,184 RTOs in India\u2019s tractor market. See which rivals trail within 30% and could flip one. 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See which rivals trail within 30% and could flip one. Jan\u2013Sep 2026.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.autobei.com\/autoreports\/analytics-report\/india-tractor-market-share-by-rto\/","og_locale":"en_US","og_type":"article","og_title":"Who Really Leads India\u2019s Tractor Market, RTO by RTO?","og_description":"The India tractor market share by RTO is lopsided. Mahindra Group, including Mahindra Swaraj, leads 909 of 1,184 RTOs, about 77%. 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