Product Management is one of the key expertise areas of ACG. Our Product Innovation and Strategy center assist many OEMs to create the blueprint of how to develop and launch a new Electric Vehicle. The electric car, Electric Two-Wheeler, Electric Three-Wheeler, and Electric Bus are included in our study.
Our solution saves millions of dollars and times for the firms.
Key Questions, we find the solution:
- Identify the segment and its characteristics
- Target user/Customers of your products?
- What should be the Price Point of the new product range?
- Collect Detailed of Specific Needs of these target customers/segments and how these needs will be satisfied with your products?
- Which specific benefits should the new product have?
- How will you market and sell the new product – Strategy report?
- How to manage Budget & cost, to develop a profitable new product without cannibalizing others in your product mix?
- How to expand the product line?
- How does your company respond to similar competitive products?
- How to make a new product (in pipeline) launch plan?
- Mapping your products with customers group to create brand and marketing strategy.
We apply multiple methodologies to find the answers like:
- Listen and understand the customer’s voice
- All stakeholders are covered which do not even direct impact
- Specific Decision-making criteria with GO or No-Go criteria
- Develop Business case
- Your organization competitive advantage to develop a plan
