MAN India Truck Report is our special report covers Model level Sales, Production, Product, Dealers, Customer, Brand, Marketing, Product Support and pricing Analysis since 2006.
MAN is a global leader in Commercial Vehicle Industry. MAN Trucks India started operations in India in 2006 as a joint venture with Force Motors. In 2012, the MAN Truck & Bus AG takeover the Joint Venture in 2012 which was expected. Currently MAN sold more than 25,000 units since 2006.
Eventually with the takeover of the joint venture, MAN Trucks India Pvt. Ltd became a wholly owned subsidiary of MAN Truck & Bus AG in 2012. For Shorty time MAN opened its subsidiary during JV with Force Motors but it was closed in a short time.
MAN supplied SHAKTIMAN trucks to Indian Army. It shows the quality of product and reliability.
MAN India is having wide range of product for Indian market. The company is having potential to be game changer in Heavy Truck and Premium Bus segment. The company is leader in Engine Technology. The CLA product range is having MAN D series engine. The vehicle architecture is specially designed for Indian operation. These products range was launched in Budget segment. This segment has been created by MAN in India.
ACG found more than 80 percent customers are satisfied with product quality and its performance and like to recommend to another fleet owner also.
The product performance is excellent specially in Tipper and Special Application category. Trucks are robust, better payload capacity and TCO Analysis. The products are best fit for mining, Construction, ODC, Special Application, and long-distance market load.
Even after good product range, company could not take advantages and penetrate the market. There are few steps need to be taken to become the market leader. Company went through major organization changes in India and global level after becoming part of Volkswagen Group.
ACG done detail study on MAN Trucks India and cover following:
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