Toyota Kirloskar Motor registered growth of 12% for the total sales in November 2013, with 12,748 units including domestic sales and exports as compared against 11,357 units in November 2012. The domestic sales for November 2013 witnessed slight decline of 1% as 10,208 units were sold as compared to 10,352 units in November 2012.
The 2,540 exports units of Ethios series marked 153% increase in exports for November 2013 against 1,002 units exported during the same month of previous year.
Commenting on the sales in Nov 2013, Mr. Sandeep Singh, Deputy Managing Director and Chief Operating Officer, Marketing and Commercial said “The market continues to be sluggish and market sentiments are not expected to improve in the coming months.”
Source – Autobei,Company
For an Indian customer, LIVA is positioned well and its prestigious design and Brand Value (TOYOTA) is certainly found a niche segment. Competition with Hyundai i 20, Nissan Micra, Swift, Brio will prove much more beneficial for the company and give it much needed Boost to Impact the market.
The styling of the car is prominent from all sides. If possible, a car similar to Italian car maker Peogot can be Designed as an alternate variant for it.