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Bajaj sales overview update

Bajajauto February 2016 sales report, statistics and news. Full article with statistics is for subscriber only.

Bajaj sales overview feb 2016

Bajaauto has recorded 9% growth in motorcycle sales during the month of February 2016, with Three wheelers sales increasing 37% and 12% degrowth in export. 

Bajaj commulative sales

Commulative sales report chart from Feb 2014-15 to Feb 2015-16.

Company updates:

Higher sales of premium bikes helped Bajaj Auto beat earnings estimates in the December quarter. India's fourth largest two-wheeler maker reported a net profit of Rs 901 crore on net sales (sales minus excise duty) of Rs 5,463 crore on Thursday. 

Bajaj Auto's EBITDA margin, a measure of profitability, rose to 22 per cent of sales against 21.1 per cent year-on-year. 

In December 2015, Bajaj Auto sold over 20,000 units of Avenger compared to the average monthly sales of 3,500 units in a month. Avenger is "highly profitable", said Bajaj Auto in a release to BSE. 

Entry-level Platina (ES) and CT bikes also contributed to incremental sales, said Kevin D'sa, president (finance), Bajaj Auto. 

Bajaj Auto sold 9.51 lakh vehicles in the December quarter compared to 9.84 lakh units in the year-ago period. 

Bajaj Auto shares closed 1.58 per cent lower at Rs 2,310 apiece as traders booked profit after good numbers. Bajaj Auto shares had gained 3.7 per cent in last one week compared to nearly 2 per cent loss in the BSE Auto index.

Bajaj V15 Bookings Commence at Rs.5000; Launch in March


bajaj commuter v15

The much talked about Bajaj V15 premium commuter made a grand unveil right before the 2016 Auto Expo earlier this month and has been quick to turn into one of the most awaited launches this year. With the launch scheduled towards the end of March, those waiting to get their hands on the bike can now walk up to Bajaj dealerships across the country that have started accepting bookings for the V15 at a minimum amount of Rs. 5000/-.

All said, Bajaj is yet to officially announce prices of the V15, but several dealers that we spoke to have quoted a price tag of Rs. 63,275 (ex-showroom, Delhi). The dealerships have also promised deliveries from March 23 for the new commuter with the waiting period extending up to three months at certain locations. Meanwhile, there are no test rides available till the official launch.

Also Read: Bajaj V, Made of INS Vikrant's Scrap Metal, Unveiled in India; Launch in FY 2015-16

Positioning its new commuter as something special, Bajaj Auto used the scrap metal from the decommissioned INS Vikrant warship in the making the V15 and has been used to produce the fuel tank of the bike. In fact, the Pune based bike maker's entire marketing campaign revolved around the V15's association with the warship and how the motorcycle was an effort to preserve the latter's legacy. With the marketing having hit the jackpot, Bajaj is certainly optimistic about the new model that is expected to bring in the volumes, which the Discover series have failed to do, so far.




Autobei Consulting Group

‘Autobei Consulting Group (ACG) ’ is a management consulting group which has leveraged on its expertise and proprietary databases to provide "Customized Solutions" in areas such ‘Sales Analysis’, ‘Business Planning’, ‘Market assessment’ and ‘Project Feasibility’ on Global Automotive Industry. Autobei Consulting Group (ACG) make use of the expertise and vast experience to deliver Cutting Edge Research Solutions.

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