Honda Cars India Ltd. registered 18% sales growth for the month of December 2013 at 5,499 units against 4,664 units sold during December 2012. The domestic sales stood at 5,493 units against 4,242 in December 2012, recording 29% growth.
HCIL registered an overall growth of 66% in April – December 2013 with 85,656 units as against 51,478 units during the period April – December 2012.
Amaze Sales Trend
Amaze had been a major contributor for Honda's recent success, but the sales had declined since last 2 months.
Commenting on the company’s performance, Mr. Jnaneswar Sen, Sr. Vice President – Marketing & Sales, Honda Cars India Ltd., said, "Year 2013 has been very good year for HCIL business as we crossed one lakh units domestic sales for the first time in a calendar year with a total sales volume of 107,661 units during Jan – Dec 2013. The all-new Honda City has received an overwhelming response after its global preview in November 2013. We are looking forward to the launch of the New City and expect to continue with the growth momentum to continue in the New Year."
Source – ACG, Company
Thanks for the detailed analysis
Rajkamal Walia
Manager Sales & Marketing
Continental